Introduction

Welcome to Alpha D2C (“we,” “our,” “us”). Your privacy is of utmost importance to us. This Privacy Policy explains how we collect, use, and protect your data in compliance with the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and applicable Indian IT laws.

By using our website (https://alphad2c.com), you consent to the terms outlined in this Privacy Policy.

1. Data We Collect

We collect the following data to provide and improve our services:

• Personal Information: Name, email, phone number, and business details.
• Usage Data: Information about how you use our platform.
• Cookies: Data collected through cookies and similar technologies.

2. How We Use Your Data

We process your data for the following purposes:

• To deliver lead generation services.
• To communicate updates, offers, and account-related information.
• To improve our website’s functionality and user experience.

3. Your Rights

Under GDPR and CCPA, you have the following rights:

• Access: Request access to your personal data.
• Correction: Update or correct your personal data.
• Deletion: Request deletion of your data.
• Restriction: Restrict data processing.
• Opt-Out: Opt out of data sale (CCPA-specific).
• Data Portability: Receive a copy of your data.

4. Data Transfers and Security

We implement encryption, secure storage, and Standard Contractual Clauses (SCCs) to ensure lawful cross-border data transfers. Your data is stored securely and processed in compliance with applicable laws.

5. Data Breach Notification

In case of a data breach, we will notify the appropriate authorities and affected users within 72 hours, as per GDPR and Indian IT Act guidelines.

6. Contact Information

For any privacy concerns, contact our Data Protection Officer:

• Email: privacy@alphad2c.com
• Address: Alpha D2C, Anasal Plaza, Vaishali Sec 4, Ghaziabad, Uttar Pradesh, 201010, India